Jungle Scout Sales Analytics

Jungle Scout sales analytics brings real time data to a new level of precision to manage an FBA business. With up-to-the-minute data on sales and expenses, Sellers can take action quickly, which is essential in the real-time world of ecommerce. This tool goes beyond mere tracking; it provides deep insights into the health of your business which, combined with the AI assist, can give you even more business intel!

Pro Tip: Use the historical data provided by Jungle Scout to identify and capitalize on seasonal trends

The metrics

Let’s take a look at what you can check on the Sales Analytics tool:

Miss anything? Yup, that’s what I thought! the panel is super complete!

Use cases, you may ask…

PPC metrics

There is more than one way you can use the detailed data, of course. We, as sellers, we’re always looking for ways to optimize Amazon PPC campaigns. Jungle Scout’s Sales Analytics tool includes features that help you evaluate the performance of your PPC efforts, ensuring that every dollar spent is an investment towards higher profitability. Don’t undertsand the metrics? No worries, you can use the AI assist to help you understand how you can use them and the actions you can take.

Pro Tip: keep a close eye on your real-time sales analytics to make quick adjustments in your strategy

Profits metrics

Profit-building strategies often hinge on understanding the effect of refunds on Amazon profits. With Jungle Scout, you can easily monitor how refunds and other variables affect your bottom line and preserve your margins.

Shipments and FBA metrics

Comparing FBA shipment sales data is another feature that stands out with Jungle Scout. This comparison allows sellers to track performance across different time periods, giving a clearer picture of seasonal trends and the effectiveness of marketing campaigns.

Fee tracking

Amazon fee tracking is another critical component of sales analytics. Jungle Scout precisely tracks various Amazon fees, including FBA fees, referral fees and storage costs, allowing sellers to maintain a clear understanding of their expenses and net profits.

Best selling products

Next, using analytics to identify best-selling products and untapped market opportunities can guide inventory decisions and marketing strategies. By analyzing sales data, sellers can optimize their product listings and improve their search rankings on Amazon.

Customer journey and behaviour

Another way to leverage analytics is to monitor customer behavior and preferences. This information can be used to tailor marketing messages, create targeted promotions and enhance the customer experience.

Future forecasting and projections

Finally, the tool’s ability to project future profits based on current trends is invaluable for long-term planning and sustainability in ecommerce.

Which Amazon analytics tools are free to use?

While Jungle Scout is a paid tool, there are several free analytics tools available to Amazon sellers. These include the Amazon Seller Central dashboard, which offers basic sales and order reports and Amazon’s FBA Revenue Calculator, which can help estimate potential profits.

If you’re looking for Jungle Scout alternatives, other free tools include CamelCamelCamel, which provides price history charts and Keepa, which offers all-in-one price tracking and sales rank data. These tools can complement the insights gained from Jungle Scout, although they may not provide the same level of detail or real-time data.

It’s important to note that while free tools can be useful, they often lack the depth and breadth of paid solutions like Jungle Scout. For serious sellers looking to maximize their FBA profits, investing in a all-in-one analytics tool is generally the best course of action.