Jungle Scout Opportunity Finder

Jungle Scout Opportunity Finder is a feature designed to help Amazon sellers pinpoint profitable product niches. It uncovers high-demand keywords with low competition. The Finder uses a variety of metrics, including demand, competition and potential profitability.

One of the standout features is its Niche Score, which assesses market opportunities at a glance. This, combined with seasonality trends and all-in-one filters, allows sellers to strategize effectively. The user-friendly interface of Jungle Scout makes smoother the product research process, saving valuable time and reducing the guesswork involved in product selection.

Moreover, the resource library available to Jungle Scout users further assists in optimizing ecommerce strategies. It offers guides, case studies and tools that are essential for sellers to stay competitive and scale their businesses on Amazon.

Pro tip: the core metric, the Niche Score, is the one you should focus on to avoid opportunities below 6/10

Available metrics

HEre’s what you can filter and consult as metrics and data:

1. Average Daily Sales: Track the average number of units sold per day.
2. Average Daily Revenue: Monitor the average daily income generated by the product.
3. Best Seller Rank (BSR): Follow the product’s ranking in Amazon’s best seller list.
4. Price: Keep an eye on the product’s price over time.
5. Inventory: Monitor the available stock for the product.
6. Units Sold: Track the total number of units sold over a specific period.
7. Buy Box Price: Observe the price at which the product is being offered in the Buy Box.
8. Sales Trends: Analyze sales trends over 30-day and 90-day periods.
9. Product Reviews and Ratings: Keep track of customer feedback and long story short ratings.

Filters to Refine Product Ideas

Use the following preset filters to quickly find product ideas that meet your criteria:

• High Demand: Identify products with strong market demand.
• Good Opportunity: Find products with promising opportunities for growth.
• Low Competition: Focus on products with fewer competitors.
• Low Seasonality: Choose products with stable demand throughout the year.
• Trending Up: Spot products with increasing popularity.
• Strong Price Point: Look for products with a robust and profitable price range.

Custom Filter Options

Further refine your search by setting specific parameters for the following metrics:

• Average Monthly Units Sold (min/max)
• Average Monthly Price (min/max)
• Monthly Search Volume (min/max)
• Niche Score (min/max)
• 30-Day Search Trend
• 90-Day Search Trend
• Competition (very low to very high)
• Seasonality (very low to very high)

Keyword Filters

• Include Keywords: Enter words separated by commas to include specific keywords in your search.
• Exclude Keywords: Enter words separated by commas to exclude specific keywords from your search.
• Exclude Top Brands: Filter out products from well-established brands to focus on lesser-known competitors.

Preset filters

Here’s the preset filters you can find: High Demand, Good Opportunity, Low Competition, Low Seasonality, Trending Up and Strong Price Point.

How can you use it to find profitable niches?

Well, at least, here’s how we use it:

• Analyzing market trends to identify profitable product strategy development opportunities.
• Providing insights into seasonality trends in sales that can influence product selection and stocking.
• Offering a detailed look at competition levels for specific products and niches, enabling sellers to find untapped markets.
• Equipping users with data on average price, sales and reviews to gauge market saturation and potential earnings.
• Utilizing a Niche Hunter feature to discover niches based on custom filters and personalized business goals.