Jungle Scout Listing Grader

The Jungle Scout Listing Grader is a feature that assesses the quality of your Amazon listings based on several key factors. It provides an optimization score that highlights areas for improvement, helping you refine your product titles, features, descriptions and images directly within the Listing Builder tool.

Pro tip: check your competitors’ listings for “Bad Marketing” or less than 3-4 images. Optimize your images and run Sponsored Products on those competitor listings

Key Features

Listing Optimization Score

Analyze your listing’s quality and receive actionable recommendations for improvement.

Detailed Breakdown

Evaluate critical listing components like product title, features, description and images.

Direct Integration with Listing Builder

Modify your listings directly within the tool to implement suggested improvements.

jungle scout listing grader

How to Use Jungle Scout Listing Grader: Step by Step

  1. Access the Tool:
    • Navigate to the Toolbox in Jungle Scout and select the Listing Grader from the left-hand navigation panel.
  2. Select Marketplace:
    • Choose the Amazon Marketplace that corresponds to the listing you want to review.
  3. Enter Product Details:
    • Input the product’s ASIN or the listing URL into the search bar.
    • Click “Search” to proceed.
  4. Review Your Score:
    • The tool will provide a breakdown of your listing’s current values alongside recommended attributes for optimization.
    • Key areas analyzed include:
      • Product Title: Should be between 100-200 characters.
      • Product Features: Minimum of 5 features, each 100-200 characters.
      • Description: Should be 1000-2000 characters.
      • Product Images: Minimum of 7 high-resolution images (smallest side at least 1000 pixels).
  5. Optimize Your Listing:
    • Use the insights provided to improve your listing. Click the “Create a New Listing” button to head over to the Listing Builder and make the necessary changes.

Supported Marketplaces

Jungle Scout’s Listing Grader works across multiple Amazon marketplaces, including:

  • Amazon.com (USA)
  • Amazon.co.uk (UK)
  • Amazon.ca (Canada)
  • Amazon.de (Germany)
  • Amazon.fr (France)
  • Amazon.it (Italy)
  • Amazon.es (Spain)
  • Amazon.in (India)
  • Amazon.jp (Japan)

Use Cases

We use it for…

Identify & Fix

Identify and fix issues in existing listings to boost performance.

Product Launches

Ensure your new product listings meet Amazon’s best practices for higher visibility and conversion rates.

Competitor Analysis

Compare your listings against top competitors to find areas of improvement.

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